I say it all the time-most church websites honestly aren’t very good and actually do more harm than good. If we truly are trying to reach unchurched people (not ones that are already connected somewhere) and we understand that over 80% of potential visitors will check out a church website before ever deciding to show up on a Sunday, then [...]

There is one small piece of paper we use at Waves of Faith that greatly increases the number of visitors that return and stick. By itself it can only do so much but combined with a church DNA that intentionally connects with first-time guests and really makes them feel welcomed, it goes a long way. Watch this short video to [...]

Outside of the obvious, shooting video of the Sunday message, the easiest and most effective ways to use video on your church website are this- showing a 3-5 minute snapshot of what your church is all about, and showing 2-minute video testimonies. Watch this 4-minute video to hear more.

Most church websites serve no real purpose at all and do more to turn unchurched guests away than to compel them to come check you out. Your website could be your most powerful evangelism and outreach tool if you use it right.

Married guys, maybe you’ve been there before. Your wife prepares you Friday evening for what lies ahead for you Saturday morning; you are going “garage sale-ing”. No golf with the buddies, no sleeping in, no cartoons with the kids, your wife is going to drag you around for 3-4 hours taking you deep into area neighborhoods in search of good [...]

There are many myths and misconceptions when it comes to church marketing and marketing in general. We are going to take a quick look at the biggest seven of those myths and hopefully open your eyes to why marketing your church (in the proper context) is not only important but vital to the survival of your church. Before we jump [...]